Tuesday, July 19, 2011

Data Management Services

We have just past the half year mark and now it's time to freshen up data. To help you in bringing gleam in your data, we have these services for you.

Our top data-related services:
  •         De-duping – removing duplicate records
  •         Standardizing data  - formatting data in the right field
  •         Manual verification - Validating data - Postal addresses, e-mail addresses, and phone numbers
  •         Correcting typos, misspelled names, addresses, etc

Data Central group offer detailed solution for all data related issues. We help our clients to cut down on email bounce backs, postal returns, and reduce the time spend on wrong dialing

Wednesday, July 6, 2011

Email Data Update


On an average, 3% of customers emails address change in a month. But most often the changes in email address is not reflected in the email database. This result is hard email bounces during email campaign. And most importantly, you’re losing the chance to connect with potential customers.

B2B Email Address Update
The best way to renew relationship with past customers is by updating the email address in your database. It sounds simple, but with a big customer data running to millions or with the scarcity of time, you keep relegating this task to another day.

One option time for starved business users would be by using email data update service.
At Data support central, we help our clients with email update service. We help you regain the connection by appending fresh data to your file.

Our email address updation services enable our clients to:
  • Reconnect with past customers
  • Generate more business from email marketing 
  • Reduce hard email bounces
  • Increase your customer retention
Onward and forward!
So, what are you waiting for? In case you’re still confused or unsure of the choice, you can speak to our representative on how we help you achieve this task.

Thursday, June 2, 2011

Social Media Data - Next Step

Data Append 24/7 real time data management services allows business owners to get a close track of your customer contact information, social networking data. With our dedicated service, you can create a flexible, easy-to-use contact data for business use.

In addition to standard contact information of your customers or prospects, we also provide social media tags of social networking profiles used by them.


Here's how you can use social media tag of your customers. 

We fill in the person's social media account names to the corresponding Twitter field. For example, the Zee M Kane Twitter account is @Zee. Similar to this profile, we find twitter profile of your customers and append to your record.

Here're the social media profile information we add to each record:
  • Blog URL
  • Twitter Username
  • Delicious Username
  • Flickr Username
  • Google Alerts
  • Facebook Username
  • LinkedIn URL
Getting Personal with Your Customers

 Learn to gain more traction with your customers through social media profile information. Learn more about your customers, how they interact, by following them in the social profiles.

Begin Today With Your Sample Test

Start adding relevant data to improve chances of improving prospecting. Sign-up now to get sample data for free.  Questions? Reach us with your query or comment

Thursday, May 26, 2011

Data Mentoring Services


Data Mentoring & Professional Data Services Division
Data Support Central offer mentoring and data training services, for small biz owners who need guidance or advice building effective data service.

Database Development Services
Do you need someone to build revamp your existing database architecture? We have trained IT professionals to look into your current database architecture and to rewire the bottlenecks in your database designs.

Data Support Central helps you increase the effectiveness of your data by improving the quality of data via scrubbing, cleansing, data hygiene, and data appending.

For more details on customized data solution, you can talk to us on the best-fit service for our business.

E-commerce objectives


Before you blast across the digital marketing frontier, it's important to fix your goals/objectives of your trip. After fixing your goals, the optimization becomes easier, more effective. Moreover, you can achieve the desired outcomes in a more organized way.

As you see in the above chart by MarketingSherpa, most industries map the landing page to match with the set goals of their business. This chart gives you an intuitive understanding of the goals of industries.

Maximize Value from MDM


Data Support Central offers wide choice of data management services that suits small and medium sized businesses. Our customized data management solutions seamlessly standardizes, manages and cleans your customer data for effective use.

We use automated and manual data verification process to clean up your records. We offer efficient data solutions through which you can upload your file and get it cleansed.

Here’s how we take care of your data:

  1. Users upload data in our application. Our proprietary application scans your data for inconsistencies and automatically fills with updates or fresh record.
  2. We use our large master database to add data including job function, industry, company size, geographic location, specific company, name, contact information, SIC code, and more.
  3. We also append social profile information, and other variables to each record. 


Wednesday, May 25, 2011

Data Quality Program - 2011


Every customer data from all kinds of interactions pours inside business storage spaces. But ironically, only 15% of data is used meaningfully by business owners or marketers.
The rapid explosion of data and the need to turn data into intelligent business information has driven data managers to look for effective data management systems.
Our goal is to enable you with the ability to capture data, rationalize it and disseminate it rapidly and accurately.
During 2010, we faced many challenges as direct marketers culled marketing budgets. We've learned to work better ways to do more, with less. This forced us to find new ways to wade through customer data and find meaningful connections.

Here’re few services that helped us to shine and improve performance:

·         Identify customers by Location (Standardize location, geo-pointers)
·         Identify Common traits (Create homogeneous sets)
·         Duplicate Removal Service (Detect Duplicates)
·         Validate Data (Standardize and enrich data with appending)

You too can add these services to improve value from your direct marketing. Maximize savings, increase response, and improve bottom line results!

Harness the power of dedicated data supervisors to improve the quality of your customer data. Reach us to know our tailor-made data appending services for your small business.  

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