We provide professional data appending/ enrichment services that ads relevant customer data to your repository. Our data cleansing and appending services are powered by advanced analytics that ensure - current, accurate and consistent data for effective business decisions. Our custom data append solutions support numerous mid-sized companies by appending more fields to your customer database.
Wednesday, December 22, 2010
Fast Data Audit - B2B
… Avoid the typical mistakes of duplicate mailing or sending multiple Newsletters!
… Get value from CRM data. Get accurate predictions!
… Have confidence in your data!
Data Support Central works with you to meet your customer centric data needs. We help you build stronger relationships, trust , value from database marketing & repeat business.
Apart from remote services we can provide continous monitoring of your data. Get in touch with our representative for a detailed assessment of your data.
Tuesday, December 21, 2010
Our Data Support Services:
Flex Your Data Muscle
Data Support Central provides comprehensive data management solutions to small and mid-sized business units. We use array of data cleansing services to sort out the issues in your customer datafile.
- B2B Data Validation
- B2B Data Formatting
- B2B Data Appending
- B2B Data De-Duplication
- B2B Data Updation
- Check for inconsistencies in data
- Remove obsolete data
- Merge duplicate data
- Check for typos or spelling errors
- Convert data in correct format
- Send us your Data file via FTP or through email
- We analyze your requirement
- We recommend the test data Cleansing service
- We pass your data analytic team to for processing
- we format, remove duplicates or remove bad records
- We add new data in the place of missing fields
- We dispatch the data after final verification
Tuesday, November 23, 2010
3common types of data quality flaws
You have data but it's obsolete. Wrong phone number, a nonexistent postal code, junk email address. These errors can be detected by proper scrutiny.
Incomplete data
Most often fields in your database are empty. Tracking such fields and finding valid data takes time and resources.
Inconsistent data
This happens mostly during data migration process or when you add bulk data from other sources. To avoid such inconsistencies, try to model your data for similar formatting.
Friday, October 15, 2010
Data Stewardship - Plan of Action
- Who are the stakeholders of the data?
- Who are the predominant user groups accessing data?
- Can each end user be identified?
- Who isresponsible for the capture, maintenance, distribution, and deletion of the data?
- Understand who are the critical stakeholders of data?
- What training programs are available to educate new processes?
Friday, October 1, 2010
Improve CRM initiatives by scrubbing bad Records
Your customers, CRM, markets and lead generation efforts are critical business assets; however, the performance of these could be undermined by one single factor: DATA.
Malign data in your data file can lead to bad CRM output & critical corporate errors. Before data shows age, put control on the data quality process through data management process.
CRM Data Quality
Data Check Central can support you in this process by combining powerful data analysis, scrubbing, matching, and data hygiene steps to monitor the integrity of your CRM data.
Our data scrubbing service support your biz to:
- Weed junk data from your customer data file
- Maintain data consistency and accuracy of CRM data
- Locate duplicate records or merge multiple records into one
- Append new data to your customer file
- Maintain integrity of your customer database
NEXT STEP: B2B Data Enrichment
Find if your data has signs of aging. Before it effects your CRM, run data cleansing program to remove duplicates, and incorrect data from your database.
Thursday, September 16, 2010
Business Email Append? How and Why?
How is email appending done?
It’s humanly impossible to append all records with email data. Email Append rate depends on the quality of in-house data and the size of master database.
During manual email appending, the records are appended manually. This is done when the data is unique.
Why do you need your customer’s Email Addresses?
- Saves marketing cost by communicating through emails
- Enables you to generate business enquires from email campaigns
- Increases web traffic and improves the visitor counts
- Save time and money when you market to your clients
- Connect with your clients through digital medium
- Reduce the dependence on postal marketing
- Quick delivery of marketing communication
Tuesday, September 14, 2010
Questions to Build Your Customer Preference Profile
- Who are your most profitable customers?
- What are the preferences of best customers?
- How profitable are they?
- What other products and services can you offer them?
- How can you reach more prospects like your best customers more effectively?
For questions or comments on any of the data management services, sign-up for a no obligation support call from our representative.
Thursday, September 2, 2010
B2B data Assessment Questionnaire
- What is the purpose of customer database for your organization? Is it for marketing, sales, executive decision, etc.?
- How much customers do you cover in your current customer database?
- What is the tolerance limit you've set for duplicate records?
- What are the various sources of data? email, fax, direct mailing address, phone, social profiles etc.
- Is there a single view of your customers?
- Does your data contain prospects as well as customers?
- Are there data schemas available for the different data sources?
- What online data are you tracking from online is available from web activity?
- Do you track transaction history in your data?
- Do maintain data through external partners or vendors?
- Are you currently maintaining customer church status?
- What efforts do you take to cleanse bad data? Who owns this process?
- what percent of email addresses are available on the database?
- Which channel of communication is widely used in marketing?
- Do you append firmographics or demographics to customer/prospect data?
- Are you using data for retention and acquisition programs?
- How frequently is the data updated?
Wednesday, August 18, 2010
Consistent Data Experience for Marketing
Data Support Central enables organizations to protect customer data and prevent churn of customers. Our data protection services enable our clients to capture, correlate, analyze, and remotely maintain data
- Helps ensure validity of data
- Identifies and protects customer data
- Validate data in real-time
- Collects and analyzes customer data
- Add Business information (Corporate details, multiple contact info)
- Add Telephone # and verify existing numbers (Business and Consumer)
- Verify Email address and append new eMail ids
- Reverse append via telephone and Email
- Flag address (do not mail, do not call, deceased, etc)
Our phone verified business-to-business master-file enable you to get access of over 12 million businesses. Apart from these details, we overlay demographic, firmographic information as per your criteria. This special append service enable you to get the clearest picture of your customers.
Fix Data With Data Append Services
Act Now to Clean Your Data!
Tuesday, August 10, 2010
Location, Location, Location!
Zero in your customer through geocoding
Adding zip code data or other location identifiers is the best way to connect with prospects around specific locality/coordinates. More biz marketers are using zip code data to promote relevant offers to prospects from specific region.
With heavy competition from the tight economy, many B2B & B2C marketers has started using geocentric information to entice and gain new markets.
What's Geocoding Service?
Geocoding process adds map coordinates, typically latitude and longitude to the customer data. Most biz has specific requirement when it comes to targeting customers.
Our Street Level Geocoding service enables you to:
- Append latitude and longitude
- Enable address standardization
- Append ZIP+4
- Append city/state/province
Locate your customers by Locality
By using our geo-coding service you can painlessly append geo-centric information to your data.
Our batch geocoding service use automated data tools to append millions of customer data with relevant data. Our custom geo-coding service is suitable for specific request that can’t be processed through our proprietary platform.
For first times we provide sample US and Canadian geocoding service. You can send us a sample 25 records and get accurate geocode information appended to your data. Avail this limited period offer by signing up with your details.
Business address parsing Service
Data Check Central can work on your customer file and implement customized business rules to make it more effective. Most databases inherently come with data entry errors, duplicate records, wrong addresses, and incorrect Zip Codes. All these lapses cost US companies millions of dollars in lost business opportunities and poor decisions
B2B Data Parsing Service
Features and Benefits of Address Parsing, Formatting and Standardization:
- Increase response rates through personalized communications
- Identify gender makeup of database for targeted marketing
- Increase response rates to gender-specific markets
- Reduce waste on fraudulent entries
- Increases reliability of contact information
- Parse service adds five components to the name
DCC's parsing service helps you to clean-up and standardizing your entire customer database by separating multiple entries within a single field (ex. Kenneth L. Drucker separated into Kenneth, L., Drucker (3 fields)).
- Biz Data Append
- Zip Code Appending
- Phone number appending
- Social media appending
Monday, August 9, 2010
Postal Address verification and Standardization
Standardize Postal address formats and fill in missing data
Data Check Central's Address standardization process is the latest in the line of business data management solution for small and medium sized businesses. We verify your customers' postal address by applying the guidelines given by the postal authority.
How we process United States postal address data
We start our postal address cleansing process by standardizing postal address with the accepted standards given by USPS. For example, we capitalize all the letters in the address.
From small changes in existing postal address to big changes in address format we review your data to match the required levels. This formatting greatly increases deliverability time and reduce the number of wrong deliveries.
As per the requirement of our customer, we undertake real-time and batch processing of data. Apart from processing postal records as per US postal rules, we comply with Canada, UK and Australian postal system. Such specific requests are processed as per the customized rules given by the client.
How Postal Address Append Works
We achieve high-level of matching through automated data analysis through our proprietary software. During this process, this tool analyzes and parses each address of your postal record with our 26 million postal databases. If postal fields are missing, misspelled or incorrect, the software flags the records and inserts/corrects the information, including zip codes.
How the process works
1. You send your data via FTP
2. We receive your data
3. You read the data and process the data
4. We export the results into accepted format
5. We return the data stream to you after standardizing spelling, abbreviation, and punctuation
6. You receive the resulting processed data with correct rural route addresses to city-style addresses
7. You verify and process the data stream
United States Postal Address Verification Service
We accept data from the following formats:
- Microsoft Excel
- Microsoft Access
- Comma-separated (CSV)
- Tab-delimited
- Custom-delimited
Benefits of address standardization:
- Lowers your biz postal charges
- Reduces undeliverable mails
- Improves mail delivery
- Increase marketing ROI
- Improved brand image
- Immediately delivers accurate address data
Friday, August 6, 2010
Good Data Makes Good Marketing Sense
How you benefit from our data Cleansing, Enrichment, Email data Management Services?
In our daily work we support small and medium sized businesses in the following ways:
Our innovative services enable fast development, deployment, and integration of enterprise-class data applications in your business. We believe in this motto "Good data makes good marketing".
- We tidy your data through data scrubbing
- We realign data fields, and submit the right data in the right field
- We bring standardization in your database through accurate data assigning
- We provide a single view of your customer through data verification
- We verify your data for missing addresses, zip codes, phone numbers, email address etc.
- We remove duplicate customer records from your customer file
- We segment your data based on the most intelligent parameters
- Prevents your marketing messages from reaching your audience
- Reduces the value of campaign tracking statistics
- Results in wastage of production& increases delivery cost
- Results in missed opportunities
- Increases customer attrition, & reduces cross-selling, and up-selling opportunities
Wednesday, July 28, 2010
Move Update To Reduce Postal Wastage
Update Mailing Address & Minimize Wastage
Every direct mailpiece sent from your biz carries a price tag. But wrong address cut short the purpose and goes to waste. Accurate mailing address of recipient is absolute essential to accomplish the purpose your mailer
mailpiece that becomes undeliverable-as-addressed (UAA) mail results in loss of time, money, effort for your organization and burns the hole in your budget.
With an approximately 10-20% attrition rate, it makes business sense to refresh your direct mailing database.
This is why most good businesses focus to update the customer's file regularly. Through mailing address update process, you stay connected and reach customers efficiently and cost-effectively.
Dirt in your customer database
Some common situations include:
1. Bogus Addresses
New subscribers are wary of submitting their email address to you. They cook up some easy to type email address in your sign-up box. Common variation of bogus address goes like "asdf@asdf.com". There's no point in having bogus address in your database. Remove them
2. Prank Addresses
Some users give our address that resembles real people, but again it's not their address (e.g. billg@microsoft.com). Such address robs the ROI from your campaign.
3. Malicious Addresses
More dangerous traps are email address used to report spam. Such email Id's can do more harm than any good to your biz. (e.g. abuse@yahoo.com). Spot it out and clean it from your mailing address
Start bridging the gaps between data and your customers. We can plug up the data holes in our data and help you sail through improved data quality decisions. Here's something to pull the right spirits.
Get a free append before you sign with us.
Is your Data Coping With The Change!
- Up to 25% of your postal addresses change every year
- Almost 20% of email addresses go bad every year due to bounces or unsubscribes
- Up to 19% of users change telephone numbers in a year
- nearly 35% of Internet users change their email addresses each year,
- Up to 21% of all CEO's change every year
- 25-33% of email addresses on a "house" file will become outdated every year.
- 58 business addresses will change
- 11 companies will change their names
- 8 companies will go out of business
- and 36 new businesses will open
With a consolidated data in place, you can b2b data for segmentation and plan effective marketing plans. Moreover you can leverage data to sent targeted email communication and marketing offers.
Get started to scrub your data now!. Questions? Click here to send us your request
Thursday, July 22, 2010
Biz mailing address Append
- Fewer returns and/or customer
- Reduced complaints
- Improved brand image
- Improved customer response rate
- Eliminate out-of-date postal address
- Higher return on investment
Sign-up for free append test for your business data.
Thursday, July 15, 2010
Telephone Data Cleaning Service
Our service includes:
- Tele marketing list scrubbing
- Telephone List building
- Telephone data verification service
- De-duplication of phone numbers
Build customer loyalty through quality telemarketing
Benefits/features of business telephone number verification service:
- Reduce admin costs of manual phone user verification
- Ensure clean verified records on your database
- Comprehensive support for all countries and phone types
Thursday, July 8, 2010
Best Practices for Optimal Email Marketing
- Use signs or logo to bring in trust factors
- Design HTML email for browser based email clients, and Outlook 2007
- Best to avoid nesting tables, CSS, Scripts, Flash, etc.
- Always use ALT tags for every image
- Test your campaign & check preview pane viewing
- Send text & HTML campaign
- Scrub email data after every campaign
- Monitor blacklists and ISP’s for potential delivery problems
- Make use of imagery to drive action for the audience/conversion
Wednesday, July 7, 2010
Social Mindset
Tuesday, July 6, 2010
Append social media profiles!
CRM data with Social Media Appending
Customer interaction through social networking sites enable organization to connect with customers through constant interaction. While websites can the pillars of your digital identity, the social media sites help you to strength the bond with customers and prospects.
- Company Name
- Hot Industry Sites
- Company URL(s)
- Product/Service Names
- Product/Service URL(s)
- Track your competitors
- Employee Activity
- Newsgroups
- ZoomInfo
- SERPs
- Blog Comments
Tuesday, June 15, 2010
Anyone having data issues? You Are Not Alone… You Got HELP
Find, hide, or eliminate duplicate data
We can:
- Minimizes or eliminate incorrect customer data
- Provide online global support to capture new customer details
- Provides immediate notification & updates customer changes
- Provides instant alerts when customers details change
- Avoid wastage or unnecessary spend on your data
- Eliminate duplicate records through screening of customer data
- Build accurate data for informed decision making
- Ensure you always have a single common view of each customer
Reaching a single version of the truth- United Data
- Business Data Enhancement
- Contact Database Building
- Data Extraction
- Data Verification
- Lead Validation
- Data Formatting
- Residential Phone Append
- Business Phone Append
- Phone Verify
- Area Code Update
- Business Address Append
- Data Synchronization Service
- Duplicates Data Check
- CRM Data Hygiene Check
- Data Migration
- Telecom Records Conversion
- Data Normalization Service
- Data Classification
- Business Fax Append
- Social Media Append
- Duplicate Elimination
- Geocoding Append
- Name Parsing service
- Data Risk Audit Service
- Data Synchronization Service
- Data Cleansing
- Data Standardization
- Data Enrichment Service
- Improve efficiencies with a single version of data
- Enhance the integrity of data
- Comply with regulatory bodies and State rules
- Support and deliver data across the enterprise
- Reduce costs by regularly updating and managing data
B2B lead generation - Quick Checklist
How can you effectively streamline your lead generation efforts? Based on our market experience and exposure, we’ve compiled 5 steps for B2B lead generation system.
For the critically inclined marketers this will give you a quick run-away list to benchmark your lead generation process.
5 Step process for B2B Lead Management System
1 | Build prospect/customer database that includes: · Find in-depth profile of desired market/customer base · Clean data at regular intervals · Append fresh data to current data |
2 | Validate and profile existing data · Build contact details for finer interactions · Leverage social media profiles to build more conversation |
3 | B2B Lead generation · Profile your best customer · Create self qualifications criteria for web · Create score card to define quality readiness and nurturing levels · Create segments belonging to each homogenous customer segment |
4 | B2B lead Nurturing Process · Develop prospect position buy cycle · Develop all details for contact data · Create interactions to accelerate the buy cycle · Use surveys, polls to get trends, & feedback from customers · Improvise campaign performance after each campaign |
5 | Analysis and Improvement · Analyze and build lead generation program · Create lead assignment and tracking systems · Improve operations through testing Contact Us now For all you want to know about Data Check Central schedule a call back or email us now. Our data support staff will be happy to assist you in finding the right data solution for your business. |
Monday, June 14, 2010
Build valuable customer relationships
- Having trouble with disparate data in your customer file?
- Are your loosing out with competitors due to insufficient data?
- Is your sales people reaching the wrong targets?
- Are you having problems with dirty data in your customer database?
- Are you reaching more customers at a lower cost?
- Are you validating, correcting & enhancing your customer data?
- How good is your data after merging two existing database?
- Is bad data hurting your sales and marketing programs?
- Which data hurts your sales and marketing programs?
Friday, June 11, 2010
Supplier Data Management (SDM) Services
Our comprehensive supplier data management solution include:
- Supplier data Management
- Data Enrichement
- Supplier information Management
- Identification and fixing duplicate data
- Cleasing existing data
- Standardizing data in the right format
- Refreshing data with current inputs
- Managing data with regular updates
- Ensure that supplier data is clean and up-to-date
- Identify duplicate suppliers data & cleanse them
- Maintain up-todate data of master supplier database
- Efficiently manage new supplier data
- Ensure complete data
- Classify and segment similar supplier profiles
Talk to our "Supplier Data Enrichment Services" agent and get customized data programs for your business.
Thursday, June 10, 2010
Bad data is bad business. Good data is a goldmine.
- Analyze your existing customer base
- Understand similar traits of your best customers
- Acquire large database of well-qualified prospects
- Stay in touch with them at least once every 90 days
- Send tailored communications relevant to these prospects
- Follow-up persistently with regular communication
- Collect feedback
- Update the feedback on your marketing
Monday, June 7, 2010
Milking Data Assets- Small biz Database Marketing
Your biz applications are only as good as your data. Poor quality data can increase costs, frustrate customers, lead bad judgment, result in missed sales opportunities, reduce the quality of CRM, result in poor decision-making or bad corporate governance.
That's pretty long list of woes for you to ignore the perils of bad data. Now if you're unable to do it internally, then you can trust us to work with your data.
Database Marketing for Your Small Business -
Data Check Central works on the front-line of business-to-business data to make it productive for our customers. We understand the importance of data and that's the reason we apply business manipulate your data.
Tailor Made Data Support - Small Biz Marvel
Our data solutions have been recommended by small biz concerns as it fits your budget and for efficient turnaround of results.
A well-coded customer database will allow you to use customer data to build highly profitable marketing programs. It will be your number one tool in selecting the best customers for each individual marketing program you create.
Our tailor made data solutions for small biz enable you to:
1. Mail merge names for direct mail communication
2. Enhance the quality & accuracy of email communications.
3. Identify your most valuable customers
4. Predict customer churn before it happens
5. Build retention and loyalty programs
6. Contact customer based on demographic interests
7. Allow you to identify customers by target market
8. Allow you to segment contacts by customer type
It's All About Creating Customers
You don't need big bucks to take advantage of the power of database marketing. Even as a small business owner you can leverage your in-house customer file to connect & acquire repeat biz. All you need to understand how your data can be used to connect with customers and use it to develop win-win situation for all.
Now bridge the gap between your data - Enhance sales, service, marketing!
Friday, June 4, 2010
Improve Data Quality with Profiling
- Do you really know your customers?
- Are you sending the right promotion to the wrong people?
- Are you wasting your time and money on wrong target?
Solutions: Customer Profiling
Thursday, June 3, 2010
Which Append you require?
- You have name and address but need customer phone number? You need a business phone append.
- You have phone number but you need customer's name and address? You need Reverse append
- You have customers address and city but you need email and phone? You require reverse phone/email append?
- You have name and address but need official email address? You can try our email append?
- You have email address and other contact information, and you need social media profile details? you need social media append?
- You have to send industry specific campaigns? you need SIC Code append.
- You have name but need the gender makeup? you need name parsing append.