Wednesday, July 7, 2010

Social Mindset

How do you plan to leverage the booming social connectivity of your customers? Are you still looking for ways to tap more brand converge from social media sites?

As marketing goes social, most biz marketers are yet to discover the ifs and buts of social media marketing.

Contrary to the earlier email marketing blasts, brands interested in social media conversation should take a holistic, goal-oriented, authentic approach to social media marketing, rather than focusing one way approach towards marketing.

Here are some reasons why you should consider social media marketing:

It fosters natural conversation:
It fosters two way conversation with larger audience. You can expose your brand essence to all your customers without interrupting them.

It’s a chalice of user
Used with proper knowledge, it can be a great source of web traffic. It allows you to strategically get users interested in your products or services.

It’s low-cost/high returns
If done right, you can get more worth than the cost. Instead of buying paid links, you can spearhead your links in-front of potential prospects and customers

It complements other marketing efforts
Synergy effect of social media presence can lift the performance of your website and other propagate your conventional marketing.

No comments:

Post a Comment

LinkWithin

Related Posts Plugin for WordPress, Blogger...